About ME

I partner with brands to shape their creative vision and translate it into content that performs - across digital, print, still and moving image. With over 20 years directing creative for commercial and publishing clients, I bring strategic clarity to concept, a sharp eye to execution, and the calm authority to lead teams and stakeholders through it allllll.

My approach is rooted in brand thinking first: every shoot, campaign or story has to earn its place in a wider narrative. I've built a network of trusted collaborators - photographers, directors, stylists, producers - and a reputation for delivering ambitious work without the drama.

Outside the studio: live music, theatre, dance, cinema, art, design and good food - always good food. I have an enduring obsession with fashion and collect vintage dresses from the '30s to the '70s. I also make an excellent cup of tea, and am very particular about what it's served in.

For collaborations, commissions or just a proper conversation about brand and craft over a decent cuppa - get in touch. I look forward to hearing from you.

SOME OF THE PHOTOGRAPHERS AND DIRECTORS I'VE WORKED WITH:

Alun Callender, Amy Currell, Andrew Hayes-Watkins, Beate Sonnenberg, Benjamin Kauffman, Brian Daly, Catherine Harbour, Charlie Gray, Chloe Mallett, Chris Everard, Chris Fenner, Damian Russell, Daniel Nadel, David Abrahams, Elisabeth Hoff, Ezra Patchett, Helen Marsden, Helen McArdle, Jay Brooks, Jon Day, Jon Gorrigan, Jonny Mallen, Katya de Grunwald, Liz McAulay, Louisa Parry, Mark Harrison, Matthew Shave, Mowie Kay, Ollie Pearce, Oly Barnsley, Paul Farrell, Peter Pedonomou, Phill Taylor, Polly Wreford, Sara Morris, Simon Bevan, Ben Bentley, Tiffany Mumford, Theresa Marx, Tung Walsh, Lauren Midwinter, Philip Kelly, Nick Tree, Aaron Kyle, Samuel Smith. And more..

ginnyhenry16@gmail.com

07887987800

@ginnyhenry_creative for work

@ginnyhenry for pictures of Eric The Floof